Are you a Apple iPhone or Android mobile application developer? Google has added its Adsense service for mobile applications. The AdSense for Mobile Applications is now in beta and available to those mobile applications with at least 100k page views per day. continued »

Microsoft announced that hotel operator Global Hyatt Corp. will launch a mobile advertising campaign that leverages Microsoft’s mobile advertising relationship with Verizon Wireless. The mobile advertising display campaign is designed to drive people to register for the Hyatt Gold Passport frequent guest rewards program and encourage people to visit Hyatt’s new, fully functional mobile Web site using their mobile phone. continued »

Dockers San Francisco announced its interactive "shakable" mobile advertisement within iPhone applications. The Dockers "shakable" ad, available in a number of popular iPhone applications, integrates the functionality of the iPhone by taking advantage of the accelerometer technology. The motion-sensitive and sound-enabled mobile advertisement will be embedded directly in select game applications. The beauty of this new advertising is its ability ... continued »

Today Greystripe announced that they will now start offering advertisers the ability to target the iPhone audience for the first time through rich media ads including Flash IAB medium rectangles and game-in-game (or "tailgate") ads. The largest ad-supported applications and games network has made marketing to the iPhone mobile audience turnkey for agencies, digital media buyers and brands by supporting online ... continued »

Nokia today announced that several U.S. publishers have joined the Nokia Media Network, an advertising network that provides brands reach to millions of mobile consumers through advertising on blue-chip mobile publishers, operator partners and Nokia services. continued »

Nokia announced a new offering that lets advertisers target their mobile campaigns to consumers in 10 major metro areas of the United States on the Nokia Media Network. continued »

Microsoft and CNBC today announced that Microsoft will be the exclusive third-party provider of mobile WAP site display advertising to CNBC.com's U.S. mobile audience of 1.1 million unique monthly visitors. This alliance represents Microsoft's first mobile ad syndication deal in the U.S. Ford Motor Co. is one of the first companies to launch a CNBC mobile advertising campaign in which Microsoft will ... continued »

ROK Entertainment Group today announces the launch of ROK Promoter, a web-based application which allows advertisers to easily create and manage their own Bluetooth advertising campaigns, direct to consumers. ROK Promoter has been developed by Geniem, the Finland-based mobile applications development subsidiary of ROK. continued »

Mobile advertisng has gained new momentum now. The UK consumers indicate that they're welcoming  advertising sent into their handhelds as long as they got approriate rewards or incentives. continued »

Ad Infuse today announced that Swisscom will deploy Ad Infuse's adInMotion platform to integrate fully with its Vodafone live! portal. Ad Infuse's solution will serve all on-deck banner ads on the Swisscom Vodafone live! portal, and will enable Swisscom to roll out an ad-funded person to person SMS messaging service that will offer free text messaging to subscribers. continued »