“We live in an age when mobile phones are tools for entertaining and staying connected to the world. The ARENA was developed to draw on this trend and LG has reached the pinnacle in terms of functionality and user convenience, which has been reflected in consumer uptake,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company. “Considering the swift sales success of the ARENA it is true that real innovation comes from customers, so we will keep going out of our way to gain their insights and reflect their needs in our products.”

The LG ARENA packs Dolby and DivX technologies to provide an outstanding audiovisual experience. Moreover, LG’s 3D S-Class UI, which was unveiled with the ARENA, enables users to navigate and access content easier. The phone picked up a Gold iF Design Communication Award in June for its intuitive and superior 3D S-Class user interface. In August, ARENA was awarded the European Green Mobile Phone 2009-2010 by the European Imaging and Sound Association (EISA) for its sustainable components and packaging

The 3D S-Class UI has also applied to the Viewty Smart (LG-GC900), LG-GM730 and LG-GD900 Crystal with different customization. The Viewty Smart runs the S-Class UI with modifications that make it ideal for a camera phone, including multi-touch commands for zooming in and out, one-touch mode selection for stills and video, and an Intelligent Shot Mode Indicator that shows exactly how the phone is analyzing the scene. The version of LG’s S-Class UI in the LG-GM730 is designed to work seamlessly with the latest version of Windows Mobile, thus making this smartphone easier to use while still delivering the advanced, familiar features. The S-Class UI in the LG-GD900 Crystal, responds to commands on the phone’s full touchscreen as well as its transparent, touch sensitive Crystal Touchpad.

LG ARENA’s 3D S-Class UI was specifically designed to be a more fun and engaging gateway to an amazing multimedia environment. A cube-based layout provides four customizable home screens for direct access to all features. Music, movies, pictures and more are within reach, thanks to intuitive, touch-based 3D menus.

Other Specifications includes:

• GSM Tri-band, EDGE / UTMS
• Display: 3-inch touch screen, 480 x 800 pixels, 256k colors
• Weight: 105 grams
• Dimension: 105.9 x 55.3 x 11.95 mm
• Email / SMS / MMS
• WiFi
• A-GPS
• Java

[via engadget / slashgear]

LG ARENA includes the world’s first Dolby Mobile technology for a globally released handset, to deliver an exhilarating surround sound experience for video content with its 3.0-inch WVGA screen.

Debuting on ARENA, LG’s new S-Class UI was designed from the very start to leverage the advantages of touchscreens and eliminate unnecessary menus and steps. At its core is a 3D cube layout that provides four customizable home screens. Users can have easier access to all features by flipping the cube with just the flick of a finger. The Elastic Lists feature is one of a kind with list items being stretched like a rubber band when touched, eliminating the extra step of switching to a new screen for other choices. Fast yet smooth 3D transitions between menus are made possible with the help of a powerful AMD processor.

Video and photos can easily be shared on social networking sites, thanks to 3G HSDPA 7.2 networks and Wi-Fi. FM transmitter and 3.5 mm audio jack always leave space for users who want to enjoy their music in the car, at home on a stereo or anywhere with preferred ear phones. Other advanced features include Google Mobile Service, A-GPS and geo-tagging.

LG ARENA will be available in silver and black titanium colour schemes and available for purchase starting in March in major European markets.

Announced at the 2009 Mobile World Congress exhibition, the LG Arena multimedia handset is the company’s flagship model for the first half of 2009, featuring greatly enhanced audio and video technologies as well as LG’s new 3D S-Class user interface. In addition to high capacity MLC NAND flash based storage, iNAND is fully capable of storing system boot code. Using iNAND as a system boot device means there is no need for the additional boot code storage device used in traditional designs.

“LG is amongst the leading figures of the mobile industry, quick to embrace new technologies ahead of the game. The advanced storage architecture of the LG Arena handset is no exception and SanDisk is proud to be a part of this ongoing success,” said Dan Inbar, senior vice president, OEM group, SanDisk. “SanDisk iNAND embedded flash drives act as two devices in one, with both storage and boot capabilities, reducing the number of storage devices required in the handset. Optimizing storage architecture in this manner gives handset designers like LG an edge in the highly competitive mobile landscape.”

[via engadgetmobile]

LG Arena KM900 features list:

• It has a dedicated multimedia chipset to enhance the speed of 3D S-Class UI
• It support multi-touch for zooming and others
• 8GB internal memory
• GSM Tri-band, EDGE / UTMS
• Display: 3-inch touch screen, 480 x 800 pixels, 256k colors
• Weight: 105 grams
• Dimension: 105.9 x 55.3 x 11.95 mm
• Email / SMS / MMS
• WiFi
• A-GPS
• Java
• microSD card slot

[via engadgetmobile]

The LG Arena KM900 will be introduced at the Mobile World Congress 2009 in Barcelona. It comes with a 5 megapixel camera, WiFi, A-GPS and support HSDPA 7.2 mbps wireless data connection. LG will start selling the phone in Europe first in March next month. The press release in Korea also stated a few other notes:

• It has a dedicated multimedia chipset to enhance the speed of 3D S-Class UI
• It support multi-touch for zooming and others
• 8GB internal memory

Other Specifications includes:

• GSM Tri-band, EDGE / UTMS
• Display: 3-inch touch screen, 480 x 800 pixels, 256k colors
• Weight: 105 grams
• Dimension: 105.9 x 55.3 x 11.95 mm
• Email / SMS / MMS
• WiFi
• A-GPS
• Java
• microSD card slot

[via i4u]

LG ARENA’s 3D S-Class UI was specifically designed to be a more fun and engaging gateway to an amazing multimedia environment. A cube-based layout provides four customizable home screens for direct access to all features. Music, movies, pictures and more are within reach, thanks to intuitive, touch-based 3D menus.

“The direct, intuitive and dynamic S-Class UI will be unlike anything that has appeared on a mobile phone before. With rich 3D graphics, touch sensitivity and exciting multimedia capabilities, it will truly make ARENA a fully loaded multimedia phone,” said Dr. Skott Ahn, President and CEO of LG Electronics Mobile Communications Company.

LG ARENA will feature audio and video technologies never before seen on a mobile phone. LG took great effort to ensure that its 2009 flagship delivers an exhilarating multimedia experience, including features aided by Dolby and DivX technologies. LG ARENA will also include enhanced internet connectivity with HSDPA 7.2 networks, Wi-Fi, A-GPS and far more. LG will announce more specifics about ARENA and its features a long with some surprises during a press conference at the Mobile World Congress.

Other Specifications includes:

• GSM Tri-band, EDGE / UTMS
• Display: 3-inch touch screen, 480 x 800 pixels, 256k colors
• Weight: 105 grams
• Dimension: 105.9 x 55.3 x 11.95 mm
• Email / SMS / MMS
• WiFi
• A-GPS
• Java

[via koreanewswire]

The blog post did not mention any of the detail, the press photo did feature one of its new user interface, called S-Class 3D UI.

LG Arena KM900 Specifications:

• GSM Tri-band, EDGE / UTMS
• Display: 3-inch touch screen, 480 x 800 pixels, 256k colors
• Weight: 105 grams
• Dimension: 105.9 x 55.3 x 11.95 mm
• Email / SMS / MMS
• WiFi
• A-GPS
• Java

[via unwiredview]