SlashPhone » CNBC Mobile http://www.slashphone.com Worldwide mobile phone news, reviews and wireless innovations Mon, 13 Feb 2012 22:45:13 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Microsoft and CNBC Team Up on Mobile Advertising http://www.slashphone.com/microsoft-and-cnbc-team-up-on-mobile-advertising-222043 http://www.slashphone.com/microsoft-and-cnbc-team-up-on-mobile-advertising-222043#comments Tue, 23 Sep 2008 01:28:37 +0000 Kim Poh Liaw http://www.slashphone.com/?p=2043 Microsoft and CNBC today announced that Microsoft will be the exclusive third-party provider of mobile WAP site display advertising to CNBC.com’s U.S. mobile audience of 1.1 million unique monthly visitors. This alliance represents Microsoft’s first mobile ad syndication deal in the U.S. Ford Motor Co. is one of the first companies to launch a CNBC mobile advertising campaign in which Microsoft will serve mobile display ads.

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“With real-time quotes and breaking news alerts, CNBC has one of the fastest-growing business and financial mobile WAP sites with over 10 million page views in the last 30 days,” said Elisabeth Sami, senior vice president for business development of CNBC. “We are excited to extend our advertising alliance to include mobile and offer our advertisers further flexibility and a new level of customization.”

Microsoft Mobile advertising is available in 11 markets across the globe: Australia, Belgium, France, Italy, Germany, Japan, the Netherlands, Spain, Sweden, the United Kingdom and the United States. Beginning today CNBC mobile consumers will see mobile display ad placements provided by Microsoft’s advanced mobile ad serving technologies on http://www.m.CNBC.com.

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