Research: Mobile Banking still not popular




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New Harris Interactive study finds that 16 percent of mobile phone subscribers use mobile banking services, with 60 percent of these people using the services at least once a week. Many others presently not banking and buying on-the-go expressed interest in mobile banking, with 35 percent open to checking bank account balances and transferring funds via their mobile devices.

mobile-commerce

The survey also finds that on-the-go mobile purchases are on the rise. About 25 percent of mobile phone users with mobile access to the Internet now use their devices to buy goods and services online via a credit card. One in five respondents (20 percent) said they would like to someday use their phones like a “mobile wallet,” where charges would be billed directly to their mobile accounts. In addition, ten percent of the survey participants said they would consider wire transfers and stock trading via their mobile phones.

Do note that this report was conducted online within the United States by Harris Interactive in December 2007 among 1,072 U.S. adults ages 18 and over. The data were weighted to reflect the U.S. population.

via [mobile-weblog]


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