Nokia Modifies Q2 and 2010 Yearly Forecast
The mobile world is ever-changing, and even if it may seem a slow and steady pace to some folks out there, that’s definitely not the case. Especially for the companies out there that are knee-deep in it, both watching and reacting to the world that’s constantly throwing new things every which way. For Nokia, it looks like “multiple factors” are causing them to take a second look at their second quarter and 2010 outlook, and start to change things around.
In short order, Nokia is cutting back their forecast, saying that those multiple factors have impacted them in such a way that they didn’t see it coming. Nokia states that it’s a mix of “heated competition,” where we can safely assumed that the smartphone market is pretty much beating the company to a pulp. Dealing with RIM was hard enough (in the States, that is), but now there’s Apple and Google to contend with, too.
Even if Nokia devices are popping up all over the place, it’s no secret that the company is basically toughing it out. And they have been for the last couple of years, at least. However, this may be the most foreboding bit of news in recent memory, as this means that Nokia’s obviously aware that things may be changing too quickly for them, and they are admitting that they can barely keep up. We’ll have to wait and see what happens next. All we can say is: “Nokia, you need that one killer device.”