Is it possible to target mobile ads to spesific metro areas? Nokia said yes, of course. Nokia announced a new offering that lets advertisers target their mobile campaigns to consumers in 10 major metro areas of the United States on the Nokia Media Network. Advertisers that want to leverage mobile for local promotions to reach their core customer base would love this idea.
The Nokia Media Network is a premium mobile advertising network comprised of top-tier publishers such as Hearst and TV Guide, operator partners such as Sprint, and Nokia services such as Nokia.mobi. This service helps brands reach the potential global audience of 3.3 billion consumers with mobile devices.
[via MobileTechNews]
