ICO Global Communications has successfully launched its North American geosynchronous satellite, ICO G1. ICO will be conducting alpha trials for its fully interactive mobile video, navigation and emergency assistance service to be known as ICO mim (mobile interactive media) later this year. The mobile television component of ICO mim will use the DVB-SH standard, and is the first deployment of DVB-SH in the United States.
“With our launch of ICO G1, ICO is now poised to deliver a new generation of mobile services for consumers,” commented Tim Bryan, chief executive officer of ICO. “We look forward to meeting our 12th and final FCC milestone by May 15, 2008, when we anticipate certifying that ICO G1 is operational. Later this summer we will commence market trials in Las Vegas, Nevada and the Raleigh Durham area of North Carolina for our mobile interactive media service, ICO mim, which we expect to launch commercially later in 2009.”
ICO has been conducting the first-ever trials of the DVB-SH standard in North America in Las Vegas. In conjunction with the National Association of Broadcasters (NAB) show, ICO will be conducting mobile demonstrations of its ICO mim service in a specially equipped car on April 16 and 17.
via [phonemag]
