Loading ...LG announced today a partnership with young fashion label Twenty8Twelve designed by Creative Director Savannah Miller and international film star, Sienna Miller. The first joint project between LG and Twenty8Twelve will be a luxurious designer case for the stylish new Chocolate mobile phone BL40.
In addition to creating the limited-edition Twenty8Twelve-branded designer case, the partnership will extend to LG and new Chocolate sponsoring the Twenty8Twelve London Fashion Week show on September 21 and the commissioning of digital content exclusively for the new Chocolate.
This continues the mobile phones move froma utility item to a fashion statement – but possibly at the cost of utility.
Interesting that they seem to be going two ways – to ever more complex designs with sliding keyboards, etc, to these super simplified phones (at least in terms of design) with basic shapes but nice materials
This protection case definitely looks good. It seems to be made from leather. I do wonder whether it will be able to dampen firm shocks. But maybe that’s not really what such a luxury case is made for. I’am sure it will protect your phone from scratches which is especially important for touch-screen phoned like the LG which very large screens. I do like the case but it somehow reminds me of a wallet.