Heroes creator to launch new project through Nokia’s Ovi Store
Tim Kring, creator and executive producer of HEROES, has confirmed to develop new content for the Ovi Store. Nokia has signed on as a strategic partner and technology enabler for the project, Code named TEVA. Kring will be utilizing Nokia’s Ovi Store as an initial channel to bring the project to an engaged audience while developing it across other mediums. Nokia and Kring will launch the first mobile phase of the project in the Summer of ’09 and rolled out regionally.
“Tim Kring is a Hollywood visionary and masterful storyteller who truly understands that the reach of the Ovi Store is a powerful way for millions of people around the world to experience the new forms of entertainment he is seeking to create,” said Tero Ojanperä, executive vice president, Nokia Services. “The Ovi Store will rely on great content partners, a compelling, relevant consumer experience and access to millions of Nokia devices to become an important new entertainment distribution platform.”
Ojanperä and Kring will take the stage at Web 2.0 in San Francisco on April 1 to talk with web and mobile application developers about what Ovi Store means for content providers as a distribution opportunity. In addition, Niklas Savander, executive vice president, Nokia Services, will address the entertainment industy at MIPTV in Cannes, France on April 1 to deliver additional details about the working relationship. Simultaneously, George Linardos, vice president, Nokia Services will attend CTIA in Las Vegas to speak with the wireless industry about Kring and the Ovi Store.