HBO and Bell Start to Deliver TV Shows to Mobile Phones This Month

Posted on 11 April 2008 by Kim Poh Liaw




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Early this month at CTIA Wireless, Bell have announced a mobile partnership with Home Box Office (HBO) to deliver premium HBO programming to mobile phones. The on-demand service will bring full episodes of HBO series to subscribing clients, as well as ringtones, wallpapers and, soon,
mobile games.

Bell Mobility’s HBO service includes access to programming such as Entourage, Flight of the Conchords, Curb Your Enthusiasm, Tell Me You Love Me, Sex and the City and The Sopranos, as well as promotional previews, trailers, bonus footage and stand-up comedy.

Program episodes will be made available in tandem with home video release. Launching in English, Bell Mobility’s HBO service will also be available in dubbed French beginning in May. It will be available on a wide range of phones, including the LG 385, Samsung Carbon and LG Muziq. For
more information, please visit http://www.bell.ca/hbo



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