Ericsson and TeliaSonera have unveiled the world’s first commercial Long- Term Evolution (LTE) site in Stockholm, Sweden. LTE enables unprecedented performance in terms of peak data rates, spectrum efficiency and delay. Ericsson has already demonstrated peak rates of 160Mbps.

The site will be part of a commercial network scheduled to go live in 2010, providing the ultra-high data speeds needed for services such as internet TV, mobile video blogging, on-line video games and the mobile office environment.
Ulf Ewaldsson, Vice President and Head of Product Area Radio at Ericsson, says: “The unveiling of this site shows that LTE is no longer the story of the future; it is the story of today. Ericsson, as a leader in LTE development, is proud to work with TeliaSonera to bring a commercial LTE network to life.”
Other than the LTE network, the companies has also signed an agreement for a mobile advertising solution. The Personal Pod Advertising service, part of Ericsson’s Mobile TV solution, allow advertisements to be sent out as podcasts overnight when traffic is low. The solution offers significant benefits for both operators, who earn revenue on ads sent out, and for retail companies, which can track consumer behavior and interact with specific target groups.








