Many mobile phone users just want one thing: simple telephone functions, but without compromising in any way on the quality or design of their mobile phone. The question they ask is: Why bother with a whole raft of different functions you don't want to use? Specifically for these people, Siemens has developed the CC75, a mobile phone that concentrates on the essential: convenient telephony when you're out and about, with a mobile phone whose design and material quality meet exceptionally high demands.

This reduction of various functions was a conscious choice with the CC75 and allowed the developers to concentrate on improving the essential core elements of the phone. With its clearly and logically designed graphics icons on both the first and second menu levels, the mobile phone is now even easier to operate.

Although purism and conscious reduction are the fundamental thoughts behind this completely new concept, the CC75 comes up with some innovative details: a voice message can be recorded simply by pressing a button on the side of the phone. The message can then be sent straightforwardly via MMS.

The CC75 will be available in the fourth quarter of this year in the color "Aluminium Silver" and will be in the medium price range.