Sony Ericsson's new W580 WALKMAN phone announced today is the music phone that's pure street style. This slim slider phone speaks volumes in urban cool while delivering the full-on Walkman phone music experience. It will store up to 470 full-length tracks, has a 2.0 megapixel camera tucked discretely within the slider itself, plus stacks of gaming, fun sports and entertainment features.

This latest Walkman phone pushes the boundaries of urban style. When the slider is closed the design, either in Style White or Urban Grey, is ice-cool, understated. Flick open the slider and the phone becomes a real attention grabber, revealing hot orange colour accents and stunning light effects along the sides.

At only 14mm thin, you wonder where the W580 finds room for all of that music, the camera and the fun applications. But it does, effortlessly, and there is no compromise on the full Walkman phone experience. The Disc2Phone music management software and USB cable all come in the box will let you get music from your computer into the phone easily. You can also use TrackID to identify music tracks you don’t recognise, regardless of whether they are playing out loud or via the phone's RDS FM Radio. With all this going on, make sure you take time to notice the light effects on the W580. Navigate to the Walkman® player and they automatically change to a glowing orange colour.

With the W580 Walkman phone you can even take your favourite tracks to the track. It will count your steps, your calories and monitor your running speed/distance/time. Add to that your best tunes for motivation and whether you’re on a run, in the gym or just out for a stroll, the W580 is the perfect fitness partner.

The 2.0 megapixel camera and fast connectivity make picture blogging and instant messaging second nature. 3D Gaming is fast action too with hit titles preloaded. The slider action also allows for a large 2.0” colour screen, ideal not just for gaming but also web browsing and viewing your camera photos.

The W580 Walkman phone is a 2.5G, Quad Band EDGE device (850/900/1800/1900) and will be available in selected markets from Q3 2007.

The W580 Walkman® phone at a glance:

Music Walkman® player 2.0
512 MB Memory Stick Micro™ (M2™) (expandable)
12MB user free memory
Music playback up to 20 hours
FM Radio with RDS
PlayNow™
TrackID™ music recognition software
Disc2Phone Music Management Software
Multiple Music Format Support (MP3/AAC/AAC+/e-AAC+)
A2DP (Bluetooth™ streaming sound)
Music Illumination Effects
Stereo Headset
Speakerphone
 
Design & Lifestyle 14mm slim
Compact slider design
Flash theme
Pedometer
Active Applications
Weight 94 grams
Size 99 x 47 x 14 mm
 
Imaging 2.0 megapixel camera
2.0” QVGA 262K TFT screen
Picture Blogging
 
Connectivity & Messaging Bluetooth 2.0
Java MIDP 2.0
Full HTML Browser with RSS
Instant messaging
USB Mass storage
POP3/IMAP4 email
Enabled for Java push mail
 
Accessories In-Box:
Stereo Headset HPM-70
USB Cable DCU-60
512MB Memory Stick Micro™ (M2)
Disc2Phone Music Management Software
 
Availability and versions EDGE 850/900/1800/1900
Colours: Style White / Urban Grey

Standby time: up to 370 hours
Talktime: up to 9 hours