The Sony Ericsson Z530 is the ideal pocket store for pictures and music as its onboard memory can be expanded to 1GB by adding a Memory Stick Micro (M2). The pocket album is easy to set up and operate. Stored pictures are found with the multi-way thumbnail photo album searched for by timeline. The stills and video camera has 4x digital zoom and connectivity is by MMS, Bluetooth, USB2.0, standard push-email and a full HTML Internet browser.

An Ultra Bright Color 65k and a 1" monochrome sub-display on the outer shell deliver a crisp, clear viewing experience. The Sony Ericsson Z530 is a Triple Band GPRS clamshell commercially available in Chromic Grey, Soft Black and Elegant Red and Style Up covers are also available.

The Z530 starts shipping during Q2 2006.

• Z530i - Triple Band GSM/GPRS 900/1800/1900MHz for Europe, Middle East, Africa, Asia Pacific
• Z530c - Triple Band GSM/GPRS 900/1800/1900MHz for Mainland China