The PRADA Phone by LG (LG-KE850), the world's first full touch screen interface phone and winner of red dot's "Best of the Best" award was co-developed by mobile communications leader LG Electronics and famed design house PRADA.

Other award-winning products of LG include SHINE phone, both slide and bar types, steady-selling SolarDOM, Lightwave Oven, ‘Art DIOS’ side-by-side Refrigerator, LCD TV, Plasma TV, all three models of Fantasy Monitor, Touch Screen MP3 Player and many more. (See the full product list)

The red dot Design Award ceremony will take place on June 25, 2007, in the Essen Aalto Theatre in Essen, Germany. The award-winning entries will be exhibited in a special exhibition titled “Design on Stage - Winners of red dot Award: Product Design 2007” from June 26 through July 23, 2007, in the red dot design museum in Essen.