At the IFA consumer electronics trade fair IFA (September 2 - 7, 2005 in Berlin) Siemens will present programs broadcast by a variety of private TV stations live on a mobile phone equipped to receive digital TV signals via DVB-H (Digital Video Broadcast Handheld). To demonstrate "Mobile TV", Siemens will for the first time use its new DVB-H test system comprising a server platform for mobile television and a handset prototype capable of receiving these services. The equipment enables mobile operators to conduct DVB-H trials with relatively little effort, for example to test the level of acceptance for Mobile TV among consumers.

DVB-H is a special digital video broadcasting standard for transmitting television images to handhelds such as PDAs or mobile phones. Current standardization efforts, actively supported by Siemens in various forums and committees, focus on a technology platform that can handle a large variety of broadcast services on handhelds from different manufacturers. Another important prerequisite for developing the Mobile TV market on the basis of the new standard is the availability of a frequency spectrum, for which the necessary regulatory and political decisions have yet to be made.

Analysts like Informa Telecoms and Media believe that by 2010 there will be more than 124,8 million Mobile TV users worldwide.