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| Last update: 24-04-07 | Submitted by ahbao |
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Antenna Software has aligned with AT&T to jointly market mobile customer relationship management (CRM) solutions powered by AT&T's wireless data network into the enterprise market. This relationship allows AT&T customers access to Antenna's enterprise-ready mobile solutions for Oracle Siebel and Siebel CRM OnDemand on a variety of wireless devices. AT&T is also using AMP Studio, Antenna's mobile application development environment, an integral part of the Antenna Mobility Platform (AMP), to wirelessly enable Siebel CRM and deploy to its wireless business-to-business sales team on BlackBerry, Palm and Pocket PC devices. AT&T's wireless sales representatives will have the ability to view, update, and create accounts, opportunities and contacts, as well as review contract and order information in real time from their wireless handheld devices. With Antenna and AT&T, businesses can now automate, enhance and extend the complex daily business processes of sales and strategically tie in data from other enterprise systems, so that customers can enjoy maximum reliability, performance and transaction integrity. AT&T and Antenna will offer dedicated sales and marketing resources to drive enterprise CRM adoption. |
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