Cingular Wireless has launched its first generally available, location-based service (LBS) -- TeleNav Inc.'s TeleNav GPS Navigator. Cingular business and government customers, whether they're driving or walking, now can get turn-by-turn voice and onscreen GPS directions directly on Cingular business devices, including the new GPS-enabled HP iPAQ hw6920 series Mobile Messenger, which was just introduced. The service comes with a $9.99 monthly subscription charge.

Features of TeleNav GPS Navigator on Cingular Wireless devices include:

• Voice and onscreen turn-by-turn directions -- Enter or call in your destination and TeleNav GPS Navigator computes your route. As you drive, you get up-to-the minute guidance and will automatically be re- routed if you miss a turn. Users can also preview their routes before they begin driving and specify preferences including highways and streets.
• Full-Color Moving Maps (available on select phones) -- See colorful maps of your current GPS location or any other address and pan and zoom the map to view the surrounding streets.
• Biz Finder -- Find businesses such as ATMs, restaurants, hotels, gas stations and easily navigate to them with the click of a button. Biz Finder also allows users to quickly look up and call the phone number for a business.
• Fuel Finder -- Save money by finding the lowest gas prices near you.
  Spot Marker -- Easily find your car wherever you park it such as in a large parking lot or on an unfamiliar downtown street.
• Pedestrian Mode -- Use TeleNav GPS Navigator while you are walking to help guide you through on long walks or through crowded downtown streets.

"Our team at TeleNav has years of experience developing world-class wireless GPS applications that increase convenience and create true value for consumers, businesses and government agencies," said HP Jin, president and CEO of TeleNav. "Now, Cingular Wireless customers have easy access to an affordable solution and do not have to purchase expensive in-car navigation systems in order to experience safe and stress-free travel. Further, using TeleNav GPS Navigator in any vehicle is as easy as bringing your wireless device with you."

In addition to the GPS-enabled HP iPAQ hw6920 Series Mobile Communicator, the TeleNav GPS Navigator service is available to Cingular business customers immediately on the Cingular 8125 Pocket PC, the Palm Treo 650; and the GPS-enabled HP iPAQ hw6500 Series Mobile Communicator. A Bluetooth GPS receiver is required for non-GPS enabled wireless phones. Cingular is currently offering a free month trial of TeleNav GPS Navigator. Ongoing subscription to the service ranges from $5.99 per month for up to 10 trips or $9.99 a month for unlimited trips (Cingular data plan also required). The TeleNav GPS Navigator subscription includes free, automatic and ongoing map and Point of Interest (POI) content updates.