Rogers Wireless and Melodeo have announced the launch of Rogers Podcast Service, North America's first mobile Podcast service. Rogers Wireless customers now have access to more than 1,500 Podcasts, covering a range of topics including News and Sports, Comedy and Music.

The catalogue of Podcasts is updated throughout the day as new feeds are received, bringing fresh content to subscribers continually. Rogers Podcast Service can be accessed on subscribers' cell phones through the Rogers Wireless navigate mobile Internet portal, within the GET INFO category.

Podcasts are audio files that are available online for users to download and listen to on their cell phone, PC, MP3 player or through a web browser. Consumers use specialized software to automatically download the Podcast files for listening to at their convenience. Previously, a listener would need to be online or have synchronized their portable media player to their computer to download these Podcast files. Through Melodeo Mobilcast, the Rogers Podcast Service frees the listener to download Podcasts directly to their mobile phones over-the-air. Mobilcast is the first software to eliminate the PC requirement by making it easy to download Podcasts over-the-air to a mobile phone.

The Rogers Podcast Service is now available to Rogers Wireless customers via subscription for an introductory price of $5.00 (Canadian) per month. This service uses Melodeo Mobilcast to make Podcasts available to consumers over-the-air to select Podcast-enabled cell phones. Subscribers can download their choice of Podcasts for immediate listening, and save the ones they want to play again later on their phone. There is no charge for the content of the Podcasts.