Mobile operator 3 has launched the first mobile TV subscription video-on-demand (SVOD) service, giving subscribers on-demand access to entire episodes of hit TV shows. The breakthrough SVOD service, called ‘TV on Demand’, is fully managed and powered by Mobix Interactive.
Leveraging Mobix’s Adrenalin technology and numerous partner studios and programmer relationships, TV on Demand offers a variety of top-rated television shows (comedy, drama, etc.), enabling subscribers to extend their enjoyment of complete programs while they’re on the go.
Subscribers will pay either £5 per month or £1.49 per day for unlimited access to all shows in the service. Full content details of the service will be launched shortly.
