Most Favorite Mobile Phone Feature: Non-Voice Communications
Last update:  06-05-07 Submitted by Budi Putra
Views: 1352 Home Industry News SMS Related


Mobile phone users preferred to use their phones for text messaging

Mobile phone users preferred to use their phones for text messaging, playing games, watching video and multimedia sharing, instead of making calls. No wonder why mobile phone call volumes have dropped for the first time in 10 years, according to the annual JD Power survey.

According to the survey, of nearly 3,000 UK mobile phone users, pre-paid customers are making an average of 10 calls a week, falling from 14 last year. Contract customers average 27, down from 35 in 2006, but those customers are now sending 46 text messages every week, up from 32.

The network operators might be not happy with this phenomenon because the customers' pockets are saving by the text. A pre-pay customer, the survey revealed, is now spending an average of £12.35 per month, down from £19.29 last year, and even contract customers have seen a 20 per cent drop in their bill (from £40.44 to £32.45).

However, for customers, using non-voice communications is a good idea since there are interesting and unique features are now offered by content providers.

And the network operators also received the profit-sharing percentages for the traffic, right?

Source





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